Pret Super Plates by Jamie Orlando Smith

Pret’s new Super Plates have launched, and Jamie shot the stills and motion campaign to bring them to life. The stills focus on the plates in all their vibrant detail, while the motion takes you closer — punching into the ingredients to show off the textures and freshness.

From the butternut mezze to the rest of the line-up, the aim was simple: make healthy food look as big and satisfying as it tastes.