FORD: Backbone of Britain

We are immensely proud to share with you the “Backbone of Britain” campaign photographed and directed by Simon Puschmann. Retouch of all imagery by Circle Media.

I say photographed and directed – Simon shot these but we also created the films for social that are scheduled to be released shortly – (stay tuned!).

This campaign, produced by CRXSS and retouched by Circle Media was a real team effort shot throughout the UK in Preston, Weston-Super-Mare, Rugby and finally at Farnborough Airport. It rained, hurricane Freya blew her socks off, but it all just added to the epicness of the shoot and the atmosphere of the imagery.

Thanks to GTB and Ford for commissioning us on such a fantastic project.